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San Diego’s beloved vegan food truck Rollin Roots burned down a few weeks ago. Chef and owner Avonte Hartsfield launched a GoFundMe to help rebuild it.
Rollin Roots burned down
Like many great things, Rollin Roots started when owner Avonte Hartsfield wanted to fill a niche in the market by creating a place for San Diegans to meet and enjoy delicious but affordable vegan food. You won’t find imitation meat in the crowd favorites of this food truck – like the Daikon Love or the Spicy Boy – or anywhere on the menu. Instead, you’ll be amazed by full-bodied, wholesome vegetables that are perfectly seasoned and make the main menu completely soy-free!
From the start, philanthropy was at the forefront, expressing itself through heavily discounted (and often free) groceries for the less fortunate, before Hartsfield switched to a sliding payment model. This enabled him to continue serving the needy in the ward without directly placing the burden of saying what they could or could not afford. Unfortunately, Rollin Roots burned down on Sunday morning, October 3rd – there was nothing left to be saved.
Rollin Roots’ GoFundMe page
Wondering how you can help? Visit Rollin Roots’ GoFundMe page. After setting up the GoFundMe account a few days ago, Rollin Roots has already reached 90% of its $ 100,000 goal!
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